Destination Branding
Tourism Tourism Tourism Products

Destination Branding

Destination Branding: Every destination is different. Transforming the tourism destination into attractive brand is a relatively new concept. The various changes in the value system, for instance, in segmenting target groups, new dynamics of communication and media and orientation towards sustainability is to be revisited for establishing the brand. Since the beginning of the tourism,

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Destination Positioning
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Destination Positioning

Destination positioning means creating a specific impression a few tourist spot within the minds of the tourist. Advertising features a major role in creating destination positioning for a specific tourist spot. When destination positioning is completed correctly with right advertising practices, it’ll definitely usher in more tourists to the target tourist destination.Spiritual people would like

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Cuisine Tourism
Tourism Tourism Products

Cuisine tourism

Cuisine tourism: Food constituents a vital portion of historical culture & heritage of a destination and country. Therefore, from the goals of sustainable tourism development (which is regarded as of prime importance for Tourism authorities like UNWTO) the preservation & progression of regional/domestic cuisine is required. Cuisine means the variety of foods & beverages. Every

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Community based Tourism
Tourism Tourism Products

Community Based Tourism

Community based tourism is not a new concept; it is most likely the oldest way of conduction tourism.Community: Community can be defined as a group of people living together in a particular area and has common culture, traditions, fairs and festivals etc. The community is also a social group of people that shares common values.“A

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